Banks These Days

Banks are being very short-sighted these days. Do they not understand banks role in society? Put simply, their role is to act as a conduit for doing business. Two pillars form the backbone of this role, and that is trust and relationships.

So what do banks do? They destroy trust and ignore relationships. What I'm talking about is the trend to move on-line, and to close branches. And branches that remain are becoming automated. What the bank execs are doing is making the mistake of positioning money as a generic product. If you've built relationships over someone's whole life, why would you then turn around and say to that person, in effect, go away and deal with a robot?  It's barmy.

Any bank that takes the time to put the human touch back in, will be quids in I reckon (note the pun, hah).